Online commerce is perhaps the industry that saw the most dramatic evolution in 2020. With the pandemic-induced digital wave sweeping the world, eCommerce became the savior for businesses of all kinds. From grocery businesses to healthcare providers, everything has started to rely more on eCommerce solutions than ever. But many businesses had a hard time figuring out which eCommerce platform best suits their business.
As a business owner, or even as a developer, you may think most of the available eCommerce platforms are similar. And that’s what leads to the confusion while choosing an online commerce platform. Whether you plan to hire eCommerce developers or want to build an online store, making an informed decision is equally crucial. In this blog post, we’ll discuss the key features of the most widely used eCommerce platforms. Read on to know which platforms suit your requirements the best.
Top eCommerce Platforms in 2021
The coronavirus perhaps propelled as much shape-shift in eCommerce as it did in the healthcare industry. Leading platforms like Magento already had enough scalability to cope with overwhelming demands. But other platforms had to rapidly respond to changing demands.
Magento
Magento is one of the most favorite choices among medium and large enterprises. Magento was first launched in 2009. In 2018, Adobe acquired the platform. It offers two versions, namely Magento Open Source and Magento Commerce.
As the name suggests, Magento Open Source is an open-source and free platform. It has immense customization capabilities. Whereas Magento Commerce is a premium platform. Magento best suits businesses offering a diverse range of products. The popular industry verticals that rely on Magento include beauty and cosmetics, consumer electronics, fashion retail, food & beverage, and home furnishing.
Shopify
Shopify was launched in 2004. Over the past one and half-decade, the platform has entrenched itself into digital commerce remarkably. Shopify is incredibly popular among independent businesses, fashion retailers, and mid-sized enterprises of all kinds. Shopify offers everything you need to run eCommerce solutions for your business.
Shopify offers three different pricing plans, namely Shopify, Shopify Plus, and Advanced Shopify. It provides a ready-to-use online store. You just need to login and start selling online. Besides, you can choose from an array of themes and templates to give your site a personalized look. Industries like clothing, fashion retail, cosmetics, FMCG, and consumer electronics widely use Shopify.
BigCommerce
BigCommerce was first released in 2009 in Australia. But now it’s an Austin, Texas-based company with offices around the world. BigCommerce is a leading SaaS eCommerce platform. It offers an array of advanced online commerce capabilities. Some of the top features of BigCommerce include enterprise-grade scalability, boundless customization, and superior performance, among others.
BigCommerce perfectly suits the requirements of small and medium businesses that need diverse functionalities. It has dedicated features for both B2B and B2C operations. Besides, the platform has a pricing structure different from other eCommerce solutions with similar features.
WooCommerce
WooCommerce is a free and open-source eCommerce plugin for WordPress. Its popularity is boosted by the widespread use of WordPress CMS across industries. According to some estimates, WooCommerce powers around 30% of all the eCommerce sites worldwide.
Businesses that already have a WordPress-based website find WooCommerce particularly useful. Since it’s completely free, you can build an online store with incredible cost-efficiency. Besides, the plugin offers unmatched customizability and scalability. If you’re planning to hire eCommerce developers, choosing WooCommerce would be the right decision.
Salesforce Commerce
Salesforce Commerce is a cloud-based, fully enterprise-grade eCommerce platform. It offers a host of unique cloud-powered functionalities that suit medium enterprises and multinational companies alike. Salesforce Commerce Cloud is particularly suitable for big companies with sophisticated online commerce needs.
Due to its cloud-based architecture, Salesforce Commerce has unique advantages. It’s exceptionally scalable, incredibly secure, and accessible from anywhere you want. The platform provides advanced functionalities for both B2B and B2C eCommerce operations.
Conclusion
If you plan to launch eCommerce operations, the platform selection has a vital role in determining your business success. Whether you want to partner with an eCommerce website development company in Delhi or a freelance developer, you need the right framework. The eCommerce platforms we discussed in this post are some of the most tried-and-tested ones. Choosing one from these must be based on your business requirements, budget, and expertise of the development team you’re working with.
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